TO DELIVER THE MESSAGE "SLEEP IN THE POSITION YOU LOVE THE WAY YOU LOVE". MIRUM LAUNCHED A CAMPAIGN FOR DIANA TO ENCOURAGE GIRLS TO HAVE A COMFORTABLE SLEEP DURING MENSTRUATION.
3D+2D DESIGN
UI/UX DESIGN
ART DIRECTION
We visualized the factory showing the process of making Diana Super Night products and how "the star workers" researched to help prevent side leakage for girls during menstruation. When browsing to different areas of the factory, users can observe the dreamy and beautiful operation of the ultimate solution.
OUR FLEXIBILITY IN ADAPTING TO DIFFERENT DIGITAL TRENDS WAS A REAL SUCCESS IN INCREASING BRAND LOVE AND INSPIRING THE GIRLS TO SAY YES WITH COMFORTABLE SLEEP, FEEL FREE TO HUG THEIR BELOVED BEAR, USE BRIGHT-COLORED BED SHEETS, AND SLEEP IN THEIR MOST COMFORTABLE POSITION DURING MENSTRUATION.
ZODIAC BED ISOMETRIC
Knowing that the Horoscope is one of the most discussed topic online, we designed bedrooms customized to each zodiac sign to let girls review great. bedtime feelings with the help from Diana Super Night. The strong interest in 12 zodiac sign fun facts triggered girls to visit our website and discover their exclusively designed Diana Bed version.
